Commerce IQ - April 26, 2018

Many B2B businesses assume a digital shift means they should mirror B2C e-commerce. But B2B products often require a more complex process, including several configurations and customized price quotes. Find out how B2B e-commerce requires a different approach.

Also included: 17 B2B e-commerce brands unveil the secrets to scalable online success

Commerce IQ - April 16, 2018

While B2B and B2C e-commerce have a lot in common, some important characteristics set them apart. The number of decision-makers is larger, the sales cycles are longer and the stakes are higher. Find out what features you need for acquiring, selling and retaining B2B customers.

Also included: Factors you should consider during your digital transformation.