Commerce IQ - April 30, 2018

Commerce IQ is a hand-curated newsletter created twice a week to boost your knowledge of the technologies and practices advancing B2B digital commerce. If you think the content is valuable, please forward it to spread the word. Not yet receiving Commerce IQ? Click here to subscribe

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Mark Brohan from Internet Health Management says less than half of manufactures surveyed have a website that's optimized for mobile. And only 40 percent have an e-commerce site. B2B businesses must address customer needs, including online features for quick orders, reorders, product recommendations and more. Find out why digital transformation is crucial in the B2B space in "Manufacturers are slow to adopt the latest B2B website features."


Paul Demery from B2BecNews says Forrester Research predicts B2B e-commerce will reach $9 trillion in sales next year. That's nine times their original prediction. In their latest report, Forrester breaks down projected 2018 commerce figures across six B2B e-commerce channels. Find out their predictions in "Mapping $9 trillion in U.S. B2B e-commerce."

KWIPPED Chief Marketing Officer Robin Salter is taking on B2B e-commerce in a different way: rentals. He says while construction equipment is widely available to rent, other specialized equipment is more difficult to come by. Find out how KWIPPED solves this challenge in "B2B Marketplaces are no Longer Just for Buying, KWIPPED."

PYMNTS says warehouses are not designed to keep up with the increasing pace of online orders. Experts found that the average U.S. warehouse is 30 years old, many of which have low ceilings and tight spaces. Find out more about this issue in "Warehouses Aren’t Keeping Up With eCommerce."

Beatrice McGraw from ExportHub says to gain maximum attention for a service or product, you must first earn a reputation. She compiled a list of B2B businesses who are making a significant name in the buying and selling world. Find out her top picks in "Best B2B Marketplaces to Expand your Business."


About the Author

Shaelynn Miller is Six Vertical’s Content Marketing Coordinator. She appreciates everything she’s learned throughout her career journey, starting from pursuing two internships to earning her bachelor’s degree to today as a member of the Six Vertical team. When she’s not writing and marketing, she’s playing with her dog, walking in the park or baking. She grew up in the Mountain State of West Virginia and now resides in Oregon. 


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