A Better Future for Salesforce Developers

On the surface, a career as a Salesforce developer seems to have a lot of upside. They're in high demand and paid well. But dig a little deeper and you'll see all that glitters isn't gold. Many Salesforce developers are stuck in the mundane repetitive world of maintaining native business applications. The realm of self-service and commerce applications represents a new path for Salesforce developers to step out of their comfort zone, compete for users and reinvigorate their career.